Sports Nutrition Market Players Prioritize Vegan and Clean Label Ingredient Products, Reports The Business Research Company


The Business Research Company’s Global Market Reports Provide Up-to-Date Market Sizing Information for 2023 and Forecasts to 2032

According to The Business Research Company’s Sports Nutrition Global Market Report 2023, the global sports nutrition market is expected to grow from $35.9 billion in 2022 to $39.5 billion in 2023, with a compound annual growth rate (CAGR) of about 10%. By 2027, the sports nutrition market is anticipated to reach $58.2 billion, with a CAGR of more than 10%. The market growth is fueled by an increasing number of gym memberships, rising participation in sports, and government initiatives.

The sports nutrition market is fragmented, with a large number of small players. Glanbia Plc. leads the market with an 8% share, followed by PepsiCo Inc., Post Holdings, Inc., Abbott Laboratories, Otsuka Pharmaceutical Co., Ltd., GNC Holdings Inc., The Coca-Cola Company, Nestle SA, Clif Bar & Company, and MusclePharm Corporation.

One of the growing trends in the sports nutrition market is the shift towards vegan-based products. As more people adopt plant-based diets, manufacturers are launching plant-based versions of their sports protein bars, powders, and Ready-to-Drink (RTD) drinks. For instance, in January 2023, Osage Food Products launched SolvPro™ Vegan Plant Protein Blends, which combine different plant proteins to deliver targeted nutritional and functional properties for a wide range of end-use applications.

Another trend in the sports nutrition market is the development of clean-label ingredients. Manufacturers are focusing on using natural and minimally processed ingredients to meet consumer demand for transparency and authenticity in their products. Clean-label products contain natural, familiar, simple ingredients that are easy to recognize, understand, and pronounce, with no artificial ingredients or synthetic chemicals. For example, Ulrick & Short has developed a clean-label ingredient called delyteTM 12, which is aimed at improving indulgence in beverages while reducing overall fat and calorie content. DelyteTM 12 provides an indulgent mouthfeel to products by assisting with viscosity and structure and is designed for dairy and plant-based beverages such as breakfast drinks, milkshakes, sports nutrition products, and meal replacements.

I want to grow my online platform to create awareness about ethical consumerism, environmentalism, and the plant-based lifestyle. My main mission is to share information that empowers people to make better choices and create a VEG NEW WORLD :)

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Betty Tűndik
Betty Tűndik
Hi everyone! Nice to e-meet you! Here are a few things you should know about me. I am a conscientious, open-minded, adaptable to new experiences, and ambitious Business Development Manager with a Bachelor's Degree in Economics - Banking, Finance, and Accountancy. Through my studies, I've also obtained many naturopathic and nutrition degrees as well. Part-time jobs have added marketing, network marketing, event management, and store management skills to my experience throughout my career. Throughout my career, I have also been a Hotel Manager and owned a Bar/Restaurant & Internet Cafe. My online marketing and social media interactivity experience was gained when I and my husband started a business with an online/organic webshop & healthy lifestyle consultancy. I've improved my English at Cambridge Academy of English - 2003, in Cambridge. I live a conscious lifestyle, and try to protect the ecosystem. Animal lover and capable of helping others without judgment or negative reactions, this is thanked my knowledge in holistic therapies and the naturopathy courses I've followed. I cannot leave for my spiritual growth and the continuous development in alternative and holistic therapies, so I'm learning at Kyron School of New Consciousness, receiving a Bio Energo-therapist diploma. Thanks to all my experiences I've decided to venture into publishing and writing, while also continuing to learn many new things daily. I hope you enjoy reading my hand-picked news and check back for my weekly articles.


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