essence makeup Launches In Target Stores


essence makeup, a buzzy range of affordable, fun, and cruelty-free cosmetics, is proud to announce its rollout into 300+ Target stores, beginning this month.

Following the overwhelming success of the brand’s launch on last year, this in-store expansion will offer Target shoppers newfound accessibility to essence’s beloved product range.

essence has experienced massive growth in the past few years and its retail footprint continues to expand to a network of retail giants including ULTA, CVS, Amazon, and most recently, Target. While e-commerce remains a priority, the brand is seeing incredible in-store success with its current retail partners as shoppers eagerly return to in-store shopping.

“We’re constantly looking for ways to provide our customers with joy through our products. As we continue to identify ways to appeal to Gen Z and Millennial audiences, we couldn’t be more excited to offer our range within Target stores and make essence cosmetics more accessible to Target shoppers,” said Jeffery Wagstaff, CEO of Cosnova Inc.

essence products now available in select Target stores include the brand’s best-selling Lash Princess False Lash Effect Mascara and Pure Nude Highlighter, as well as new launches such as Extreme Shine Volume Lipgloss, Mini Eyeshadow Palettes, and more.


SOURCE: essence cosmetics

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Betty Tűndik
Betty Tűndik
Hi everyone! Nice to e-meet you! Here are a few things you should know about me. I am a conscientious, open-minded, adaptable to new experiences, and ambitious Business Development Manager with a Bachelor's Degree in Economics - Banking, Finance, and Accountancy. Through my studies, I've also obtained many naturopathic and nutrition degrees as well. Part-time jobs have added marketing, network marketing, event management, and store management skills to my experience throughout my career. Throughout my career, I have also been a Hotel Manager and owned a Bar/Restaurant & Internet Cafe. My online marketing and social media interactivity experience was gained when I and my husband started a business with an online/organic webshop & healthy lifestyle consultancy. I've improved my English at Cambridge Academy of English - 2003, in Cambridge. I live a conscious lifestyle, and try to protect the ecosystem. Animal lover and capable of helping others without judgment or negative reactions, this is thanked my knowledge in holistic therapies and the naturopathy courses I've followed. I cannot leave for my spiritual growth and the continuous development in alternative and holistic therapies, so I'm learning at Kyron School of New Consciousness, receiving a Bio Energo-therapist diploma. Thanks to all my experiences I've decided to venture into publishing and writing, while also continuing to learn many new things daily. I hope you enjoy reading my hand-picked news and check back for my weekly articles.