Once Upon A Coconut Names Mark Ellis Director of National Sales


Once Upon A Coconut, one of the top coconut water brands has named Mark Ellis as Director of National Sales. Ellis, a 30-year veteran of CPG brands, was classically trained at The Coca-Cola Company. He is known for his expertise in launching disruptive emerging beverage brands, including Glaceau Vitamin Water, Bai brands, and Boxed Water.

“We are excited to have Mark join Once Upon A Coconut. His unmatched experience in the industry has given him an extensive understanding of both the distributor and retail world. And we believe his strategic vision for kickstarting OUAC’s next phase speaks to how well he understands the brand and product,” said Ray Burbige, Chief Operating Officer and Head of Sales at OUAC.

Ellis commented, “I am passionate about disruptive brands and OUAC is exactly that. With the coconut water category ripe for disruption, OUAC is perfectly positioned to own its place as the leader in the premium coconut water category. I am also excited to join such a great brand and team with such a compelling brand position.”

When asked about his vision for OUAC, Ellis believes it is time to launch across natural and conventional retail. “The category is red hot and approaching $2.08 billion by 2024 as consumers adapt their hydration habits.”

About Once Upon A Coconut

Once Upon A Coconut, a subsidiary of The Neighborhood Beverage Company is a premium coconut water with a purpose. Designed in the US, and packaged in Vietnam, Once Upon A Coconut offers four flavorsome varieties: Pure Coconut Water, Sparkling Coconut Water + Energy, Coconut Water + Chocolate, and Coconut Water + Pineapple. Refreshingly packed with potassium, nutrients, and electrolytes, Once Upon A Coconut is fat-free, gluten-free, vegan, and non-GMO. Available in 11oz. recyclable slim aluminum cans and 1 Liter Bottles (Pure only) currently sold online direct-to-consumer and at retail.


SOURCE Once Upon A Coconut

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Betty Tűndik
Betty Tűndikhttps://vegnew.world
Hi everyone! Nice to e-meet you! Here are a few things you should know about me. I am a conscientious, open-minded, adaptable to new experiences, and ambitious Business Development Manager with a Bachelor's Degree in Economics - Banking, Finance, and Accountancy. Through my studies, I've also obtained many naturopathic and nutrition degrees as well. Part-time jobs have added marketing, network marketing, event management, and store management skills to my experience throughout my career. Throughout my career, I have also been a Hotel Manager and owned a Bar/Restaurant & Internet Cafe. My online marketing and social media interactivity experience was gained when I and my husband started a business with an online/organic webshop & healthy lifestyle consultancy. I've improved my English at Cambridge Academy of English - 2003, in Cambridge. I live a conscious lifestyle, and try to protect the ecosystem. Animal lover and capable of helping others without judgment or negative reactions, this is thanked my knowledge in holistic therapies and the naturopathy courses I've followed. I cannot leave for my spiritual growth and the continuous development in alternative and holistic therapies, so I'm learning at Kyron School of New Consciousness, receiving a Bio Energo-therapist diploma. Thanks to all my experiences I've decided to venture into publishing and writing, while also continuing to learn many new things daily. I hope you enjoy reading my hand-picked news and check back for my weekly articles.