Fresh Cravings® Introduces Exciting New Lineup: Fire Roasted Red Salsa, Fire Roasted Avocado Salsa, and Everything Bagel Creamy Dip Now Available
Fresh Cravings, a beloved family-owned snacking brand, is thrilled to announce the arrival of three new products in Walmart’s produce section. Joining their lineup are the Fire Roasted Red Salsa, Fire Roasted Avocado Salsa, and Everything Bagel Creamy Dip. Renowned for its innovative range of chilled salsas, hummus, plant-based dips, and creamy dairy dips, Fresh Cravings stands out as the only top-five brand across three distinct dipping categories: salsa, hummus, and dairy alternatives (SPINS Total US Multi Outlet 52 weeks, ending 03/26/23). The brand continues to push boundaries with exciting flavor profiles, marking its entry into the ever-growing fire-roasted salsa category, which saw a 5% increase in sales year-over-year (SPINS Total US Multi Outlet 52 weeks, ending 03/26/23). Additionally, Fresh Cravings has transformed their popular Everything Bagel Hummus, a flavor that has witnessed a 53% rise in popularity over the past year (Datassential MenuTrends Q2 2023).
Fresh Cravings’ Chief Operating Officer, Nicole Parker, expressed her excitement about the new offerings, stating, “These elevated recipes perfectly embody our commitment to bringing delicious and innovative products to American tables. Our two new fire-roasted salsas offer a harmonious blend of acidity, smokiness, and spice, delivering a rich and flavorsome experience. The Fire Roasted Avocado Salsa adds a delightful layer of tanginess to the mix. We are also thrilled for fans to try our new Everything Bagel Creamy Dip, which combines the richness of dairy with the immensely popular EBBS (everything but the bagel seasoning). As we expand our range, our goal is to bring joy to customers—both shoppers and retail partners alike.”
Fresh Cravings Fire Roasted Red Salsa boasts the vibrant flavors of fire-roasted tomatoes, onions, and peppers, perfectly balanced with savory spices. Roasting the vegetables infuses the salsa with a smoky essence, creating an ideal accompaniment for traditional dishes or as a dip for chips.
Fresh Cravings Fire Roasted Avocado Salsa harmoniously blends bold, fire-roasted flavors with the invigorating zest of roasted tomatillos. Two varieties of avocados, the creamy Haas and the subtly sweet tropical avocados, contribute to a uniquely tangy yet smoky flavor profile.
Inspired by the immensely popular bagel seasoning, Fresh Cravings Everything Bagel Dip captures the essence of this beloved flavor. According to Datassential Q2 MenuTrends and FLAVOR reports, 63% of consumers are familiar with Everything Bagel flavor, and more than a third (34%) adore or enjoy it. The brand’s creamy dip features a decadent dairy base infused with flavorful toasted garlic flakes, black sesame seeds, poppy seeds, and chopped onion. Whether spread on toast or paired with favorite dippers like pita chips or fresh vegetables, this dip is sure to satisfy snack cravings.
To find Fresh Cravings products near you, visit their website at https://www.freshcravings.com/where-to-buy/.
