Black-owned, Indie Brand Vow Beauty Enters Walmart


Vow Beauty announces the expansion of its Something Borrowed…Something BHA 2% Toner retail footprint to The active-ingredient, Gen Z-friendly brand is known for its clean, pH-balanced, cruelty-free formulas that feature active ingredients in high concentrations at or below $25.

Something Borrowed…Something BHA 2% Toner brightens skin by targeting hyperpigmentation, uneven texture, and clogged pores. The gentle, vegan formula includes skin-soothing green tea extract, moisturizing glycerin, and anti-inflammatory orange blossom water. Formulated at a select pH range of 3.1-3.4 to penetrate the skin barrier, Something Borrowed…Something BHA 2% Toner is accessibly priced at $9.97 – making it one of the lowest-priced BHA exfoliants in the market.

“Our partnership with Walmart is evidence of Vow Beauty’s commitment to producing highly effective, reasonably priced skin care products that leverage the same science, ingredients, and formulation techniques of higher-priced competitors,” said Tangie Griffin, Founder of Vow Beauty. “Walmart’s vote of confidence in Vow Beauty is affirming and, hopefully, the beginning of a long-lasting relationship.”

Something Borrowed…Something BHA 2% Toner is available now on

About Vow Beauty

Vow Beauty® was founded in 2015 to address the skin care needs of people affected by hyperpigmentation, uneven skin tone, enlarged pores, fine lines, wrinkles, dark under-eye circles, and blemishes. Our products feature science-backed active ingredients at some of the highest concentrations in the market, are pH balanced to penetrate the skin barrier, are packaged sustainably, are cruelty-free, and exclude ingredients that are negatively rated by leading environmental groups. We are also accessibly priced at $25 or less!

Vow Beauty’s branding cheekily re-imagines the commitment themes of marriage to encourage self-care. This branding flows through the product naming convention, the product instructions (which are Vows the user must take), and the packaging. We believe that #vowskin can be achieved with appropriate skin care product selection and a commitment to their continued use for at least 30 days. …So take the Vow to put your skincare first!



SOURCE: Vow Beauty

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Betty Tűndik
Betty Tűndik
Hi everyone! Nice to e-meet you! Here are a few things you should know about me. I am a conscientious, open-minded, adaptable to new experiences, and ambitious Business Development Manager with a Bachelor's Degree in Economics - Banking, Finance, and Accountancy. Through my studies, I've also obtained many naturopathic and nutrition degrees as well. Part-time jobs have added marketing, network marketing, event management, and store management skills to my experience throughout my career. Throughout my career, I have also been a Hotel Manager and owned a Bar/Restaurant & Internet Cafe. My online marketing and social media interactivity experience was gained when I and my husband started a business with an online/organic webshop & healthy lifestyle consultancy. I've improved my English at Cambridge Academy of English - 2003, in Cambridge. I live a conscious lifestyle, and try to protect the ecosystem. Animal lover and capable of helping others without judgment or negative reactions, this is thanked my knowledge in holistic therapies and the naturopathy courses I've followed. I cannot leave for my spiritual growth and the continuous development in alternative and holistic therapies, so I'm learning at Kyron School of New Consciousness, receiving a Bio Energo-therapist diploma. Thanks to all my experiences I've decided to venture into publishing and writing, while also continuing to learn many new things daily. I hope you enjoy reading my hand-picked news and check back for my weekly articles.


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