Artisan Brand’s Debut Collection Drips Quality all while products are both Eco-Friendly and Support Education
New-to-market brand Lux & Nyx (http://www.luxandnyx.com), debuted their collection of to-die-for handbags and functional backpacks. Each bag by the luxury designer is attentively handcrafted from start to finish by a family-owned artisan shop with 20+ years of experience. Purposely choosing to produce small batches of each product to ensure “limited edition” quality and exclusivity. The brand uses gold plated hardware for locks, latches and buckles which elegantly stand out in any crowd, along with their specialty material called Freedom Fiber™ leather. With the new collection being perfect for work, play, and fitness, Lux & Nyx is gearing up to corner the luxury lifestyle market at an unmatched speed.
The brand’s elegant product selection includes crossbody bags, bucket handbags, duffels, satchels, totes and the coveted crown jewel of their collection, the extremely functional Zöe Backpack. The Zöe is the world’s most functional, luxurious backpack that was launched and funded by popular demand via a Kickstarter campaign that exceeded its fundraising goal of 25K to produce the product. The Zöe backpack delivers un-compromised attention to detail with over eighteen compartments to fit all your everyday necessities. Separate compartments for shoes, clothes and laptop are just the beginning of all this bag has to offer. A beautiful external water bottle holder, luggage strap, and key holder are functions that you can’t deny. Did we mention the utility strap that can hold your yoga mat, umbrella or tripod? “The little black dress of all bags” is elegant enough to be worn with work attire for an easy transition from the boardroom to lifestyle activities. It’s a must for the modern women that wants to go places.
Lux & Nyx (pronounced ‘Lucks and Nix’) is from the Greek words for “Light and Night.” The brand represents a transitional period, whether it’s a physical change in time or an analogy for life changes. The company specializes in products created with Freedom Fiber™ leathers, a functional material developed with cutting-edge technology. It is primarily made of fine microfiber bundles that gives the end product a similar amino structure as genuine leather without using leather, but it moves and breathes like leather. Freedom Fiber has the following qualities:
- Soft to the Touch
- Luxurious Texture
- Superior Durability
- Easy To Care For And Maintain
- Water/Dust-resistant
- Breathable and Permeable
“At our core, I believe luxury is not exclusive of being eco or ethical. With this in mind, I sourced the finest quality products and am ecstatic at the look and feel of our bags using the Freedom Fiber™ leather,” states Lisa Hu, CEO of Lux & Nyx. “Today’s woman is forced to wear a million hats all within an 18 to 24 hour period. We eliminate the need for them to have to carry a million bags while going through those oh so common day-to-day changes. I can confidently say that we nailed it with The Zöe Backpack for functionality, along with our other bags for days when you simply do not need to carry as much.”
Lux & Nyx is not solely focused on sustainability, but also believes that companies should have a strong social responsibility to give back while selling luxury products. With this in mind, a portion of proceeds from the sale of each bag contributes to their goal of building 101 schools. The first project, titled Love to Langa, is a 501(c) non-for-profit, to build a School in Langa Township, South Africa. #GoodsWithHeart.
