BRIX Holdings Announces Definitive Agreement to Acquire Clean Juice, Broadening Nationwide “Good-For-You” Selections

 

BRIX Holdings Expands Portfolio with Clean Juice Acquisition, Surpassing 300 Locations Nationwide

BRIX Holdings, LLC (“BRIX”), renowned for its multi-brand franchising expertise featuring exceptional restaurant concepts like Friendly’s, Red Mango, and Orange Leaf, announces a definitive agreement to acquire Clean Juice, the original USDA-certified organic juice bar franchise. With over 75 existing Clean Juice outlets and a dozen more in development, this acquisition propels BRIX’s national presence to over 300 locations across eight dynamic brands.

“Our portfolio thrives on unique brands with devoted followings, and Clean Juice perfectly aligns with our ethos of offering ‘better-for-you’ choices,” shares Sherif Mityas, CEO of BRIX. “We’re excited to integrate this beloved brand into our family, fostering its growth and enhancing its legacy.”

Established in 2016 by Landon and Kat Eckles, Clean Juice stands as the pioneer USDA-certified organic juice and food bar franchise. Its menu boasts a wide array of organic cold-pressed juices, smoothies, wraps, sandwiches, açaí bowls, and more, promoting a holistic approach to healthy living.

“We envisioned Clean Juice as a beacon of organic, plant-based nutrition in the fast-casual landscape,” explains Landon Eckles, co-founder and CEO of Clean Juice. “Joining forces with BRIX marks an exciting chapter for our brand, enabling us to expand our impact while staying true to our roots.”

About Clean Juice® Founded in 2016 by Landon and Kat Eckles, Clean Juice® is the premier USDA-certified organic juice and food bar franchise, committed to promoting the benefits of an organic, plant-based diet. Offering a range of organic cold-pressed juices, smoothies, wraps, sandwiches, açaí bowls, and more, Clean Juice® provides a warm and inviting retail experience. With over 75 operational stores and ongoing expansion, Clean Juice® continues to inspire healthier lifestyles. For more information, visit www.cleanjuice.com

About BRIX Holdings, LLC: BRIX Holdings, LLC, headquartered in Dallas, is a leading multi-brand restaurant portfolio company renowned for its exceptional chains and robust growth potential. Specializing in concepts appealing to single-unit owner/operators and boasting national and international expansion opportunities, BRIX Holdings’ diverse portfolio includes Friendly’s®, Orange Leaf®, Red Mango®, Smoothie Factory + Kitchen®, Humble Donut Co.®, Pizza Jukebox™, and now Clean Juice®. For more information, visit www.brixholdings.com




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