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An ‘Amazon for Vegans’: Israeli Tech Entrepreneurs Launch New Online Marketplace Billion Vegans

 

A vegan marketplace with the aim of becoming the ‘Amazon for vegans’ has been launched by serial tech entrepreneurs Alon Hochberg and Amir Lavi.

Billion Vegans has raised pre-seed private investment of $300,000, and recently opened an equity crowdfunding round on WeFunder.

The company, which is based in Beverly Hills, Los Angeles, was conceived by Hochberg, 56, who went “vegan in five minutes” in February 2017 after “accidentally” watching a video about the dog meat trade in China.

Hochberg, who is the company’s CEO, and his co-founder and CPO Lavi, have been involved in a number of tech-based ventures since the mid-1990s. Lavi is a former senior product manager at Fiverr and Sears, while Hochberg has founded five companies, two of which were acquired for several million dollars.

“I bought a pair of vegan shoes on Amazon and when they arrived, I found out the glue was made of pigs’ bones,” says Hochberg. “That was the day I decided to start Billion Vegans. All products on our site are vetted by our team to make sure they are actually vegan.”

In May this year, the company onboarded more than 4,500 products from 200 sellers, including high-profile plant-based brands such as Daiya, Silk, Earth Balance, Clif, Deva and Beauty Without Cruelty.

According to informal research carried out by Hochberg and his team, around 20% of the company’s potential customers indicated that their highest priority is to purchase items on a site where all products are vegan.

Hochberg has calculated that vegan online shopping in the US alone represents a potential market of $30 billion, based on annual e-commerce sales of about $500 billion, out of which 6% are vegan-related items. A 2017 report by research firm Global Data claimed that 6% of Americans now identify as vegan, up from 1% in 2014.

“These numbers show there’s a tremendous business opportunity,” says Hochberg.

Billion Vegans (https://billionvegans.com) currently ships to US customers only at the moment, with plans to roll out to Canada next year, followed by international expansion.

 

 




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Betty Tűndikhttps://vegnew.world
Hi everyone! Nice to e-meet you! Here are a few things you should know about me. I am a conscientious, open-minded, adaptable to new experiences, and ambitious Business Development Manager with a Bachelor's Degree in Economics - Banking, Finance, and Accountancy. Through my studies, I've also obtained many naturopathic and nutrition degrees as well. Part-time jobs have added marketing, network marketing, event management, and store management skills to my experience throughout my career. Throughout my career, I have also been a Hotel Manager and owned a Bar/Restaurant & Internet Cafe. My online marketing and social media interactivity experience was gained when I and my husband started a business with an online/organic webshop & healthy lifestyle consultancy. I've improved my English at Cambridge Academy of English - 2003, in Cambridge. I live a conscious lifestyle, and try to protect the ecosystem. Animal lover and capable of helping others without judgment or negative reactions, this is thanked my knowledge in holistic therapies and the naturopathy courses I've followed. I cannot leave for my spiritual growth and the continuous development in alternative and holistic therapies, so I'm learning at Kyron School of New Consciousness, receiving a Bio Energo-therapist diploma. Thanks to all my experiences I've decided to venture into publishing and writing, while also continuing to learn many new things daily. I hope you enjoy reading my hand-picked news and check back for my weekly articles.