Biena Unveils Crispy Roasted Edamame with Avocado Oil—A Game-Changer in High-Protein Snacking
Biena, the leading brand in plant-based snacking, is taking high-protein snacks to the next level with the launch of Biena Crispy Edamame—made with 100% avocado oil and packing an impressive 12-13g of plant protein per serving.
As the first brand to introduce Crispy Edamame Snacks with avocado oil, Biena continues to set the standard for delicious, nutritious, and minimally processed snacks. With more protein per serving than nuts, meat snacks, or even two eggs, this gluten-free, low-carb innovation is designed for today’s health-conscious consumer.
A Smarter Way to Snack on Protein
With demand for high-protein snacks (10g+ per serving) skyrocketing, plant-based options remain limited. Biena saw an opportunity to deliver something better.
💡 “Consumers want high-protein, plant-based snacks that are simple and minimally processed—but choices are still limited,” says Poorvi Patodia, Founder & CEO of Biena Snacks. “That’s why we created Biena Crispy Edamame—clean ingredients, a crave-worthy crunch, and more protein than most snacks in the aisle.”
Already a pioneer in plant-based snacking, Biena built its reputation with Chickpea Snacks (6g protein per serving) and now raises the bar with Crispy Edamame, doubling the protein content in a convenient, grab-and-go format.
Aligning with the Future of Snacking
As consumer trends evolve with GLP-1 medications, lean muscle-building, and better-for-you food choices shaping the market—Biena is perfectly positioned for growth. In the second half of 2024 alone, household purchases of Biena Chickpea Snacks and Veggie Crisps surged by 46% (NielsenIQ Homescan Panel, 26 weeks ending 12/28/2024).
Bold Flavors, Irresistible Crunch
Biena Crispy Edamame is launching in three full-flavored varieties:
🌿 Himalayan Pink Salt – Classic, clean, and satisfying.
🥛 Ranch – A creamy, tangy take on ranch—dairy-free.
🌶️ Chili Lime – A zesty lime kick with the perfect touch of heat.
Sized for Every Snacking Occasion
📍 30g Single-Serve Packs – Perfect for on-the-go protein.
📍 4.75oz Bags – Ideal for everyday snacking and sharing.
🚀 Coming Soon! Biena Crispy Edamame starts shipping to retailers in March and launches in Kroger stores this June!
About Biena
Founded in 2012, Biena is a leader in better-for-you snacking and the #1 brand in Chickpea Snacks. With a growing Veggie Crisps line and continued innovation in plant-based nutrition, Biena is on a mission to deliver crave-worthy snacks that taste amazing and support a healthy lifestyle. Now available in nearly 15,000 retail stores nationwide.
💡 Learn more: www.BienaSnacks.com
