Calcium is the most abundant mineral in the human body, yet most supplements on the market rely on ground-up rocks – an ingredient never designed for human consumption. While consumers demand cleaner, more effective, and sustainable ingredients, calcium remains one of the least innovative supplement categories—until now.
Vegan Minerals is redefining the supplement, food, and pet nutrition industries with Calcea, a 100% plant-based and sustainable calcium ingredient. Despite its essential role in bone, muscle, and cardiovascular health, traditional calcium supplements have struggled to keep up with consumer expectations. Many rely on rock-based or synthetic minerals that the body poorly absorbs, creating a gap between supplementation and real health benefits.
Calcea: A Smarter, More Absorbable Calcium Source
Unlike conventional calcium supplements, Calcea delivers bioavailable calcium, magnesium, over 70 essential trace minerals, and 16 amino acids—all in a naturally occurring, plant-based form. Its unique honeycomb structure enhances absorption, making it a superior alternative for forward-thinking brands looking to innovate.
As over 75% of consumers now scrutinize ingredient labels before making purchases,* brands are actively seeking cleaner, more sustainable sources of key nutrients. Traditional calcium sources are falling behind, while full-spectrum mineral solutions like Calcea are paving the way for a cleaner, more effective future.
“Most people assume their calcium supplement is natural and effective, but they’d be shocked to learn where it actually comes from,” said Jordan Golshan, co-founder of Vegan Minerals. “With Calcea, we’re proud to offer a natural, science-backed solution to close this nutritional gap.”
The Future of Calcium is Plant-Based
Vegan Minerals is partnering with supplement, food, and pet nutrition brands to integrate Calcea into their formulations, aligning with the growing demand for transparency and sustainability. By providing a clean-label, plant-derived alternative, the company is revolutionizing mineral nutrition.
As plant-based nutrition takes center stage, Vegan Minerals is leading the movement toward a cleaner, healthier, and more sustainable future. Brands that embrace this change now will shape the next generation of health and wellness.
📍 Visit Vegan Minerals at Booth #4367 at Natural Products Expo West or contact [email protected] to learn more about Calcea.
About Vegan Minerals
Vegan Minerals is committed to sustainable solutions for human, pet, and plant health. The company’s flagship products, Calcea and Calgro, provide bioavailable, marine-derived mineral sources to address widespread nutrient deficiencies.
*Ingredion. 2024 Consumer Food Preference Trends.
SOURCE: Vegan Minerals
