MEDIPEEL Expands U.S. Presence with Launch of Four Innovative MDP+ Products
Building on the success of the Peptide 9 Line Sun Stick, leading K-beauty brand MEDIPEEL is strengthening its footprint in the U.S. market through its exclusive export brand, MDP+. The brand has unveiled four new products, expanding its lineup to 13, featuring advanced formulations and sustainable, on-trend packaging to meet the growing demand for premium skincare in the United States.
Introducing Four Game-Changing Products
- Hyaluronic UV Clear Sunscreen: This OTC-certified vegan sunscreen combines hyaluronic acid and ceramides for reliable sun protection and deep hydration. With Italy’s ‘V-Label’ vegan certification, it emphasizes sustainability and cruelty-free innovation.
- Peptide 9 Glow-in-the-Dark Plumping Hydrogel Mask: Packed with nine peptides, vegan collagen, and avocado-derived peptides, this mask enhances elasticity and sculpts a plump, contoured look for the face.
- Red Lacto Collagen Grinding Lip and Face Ampoule Balm: Designed for convenience, this balm shaves off just the right amount per use, delivering lifting and moisturizing effects for lips and face with MEDIPEEL’s Red Collagen Complex.
- Cleansing Balm: A multi-functional balm that effectively removes heavy makeup while tightening pores and hydrating the skin, leaving it refreshed and radiant.
TikTok Success Reflects Positive Market Reception
Since its launch, MDP+ has made waves on TikTok Shop, achieving record-breaking sales in the beauty category and fulfilling over 13,000 orders. The Peptide 9 Bio Sun Stick Pro has been a standout favorite, and the new lineup is poised to capture even more attention from U.S. consumers.
A brand representative shared, “MDP+ has seen incredible growth in the North American market. With these new launches, we’re excited to meet the evolving needs of American skincare enthusiasts.”
Innovative K-Beauty Tailored for the U.S. Market
With a focus on the global “glass skin” trend and an expanded lineup of OTC-certified products, MDP+ is setting new benchmarks in the U.S. beauty industry. Backed by parent company SKINIDEA, under MDP Holdings, MEDIPEEL combines rigorous research and clinical trials to deliver high-performance derma skincare solutions to over 75 countries.
About MEDIPEEL:
As the flagship brand of SKINIDEA, MEDIPEEL is committed to creating innovative skincare products designed for immediate and lasting results. Powered by cutting-edge technology and the artistry of K-beauty, MEDIPEEL continues to redefine global skincare standards.
For more information on the new MDP+ lineup, visit MEDIPEEL’s official website.
