Cotton Incorporated and Melissa Wood Health Team Up to Inspire Mindful Living This Holiday Season
Cotton Incorporated is thrilled to announce a purposeful collaboration with Melissa Wood-Tepperberg, the visionary founder of Melissa Wood Health, to foster mindfulness and intentional living during the holiday season. This partnership celebrates the values of comfort, sustainability, and self-awareness, encouraging individuals to embrace a slower pace and incorporate meaningful habits into their daily lives.
As the rush of the holidays approaches, this collaboration reminds us of the importance of pausing to reconnect with ourselves and our environment. Melissa Wood-Tepperberg, a leader in the wellness community, champions the transformative power of mindfulness and intentional choices. Cotton, long associated with natural comfort and sustainability, complements this philosophy by inspiring people to live thoughtfully and authentically.
“Cotton is more than just a fabric – it symbolizes intentional living,” said Kim Kitchings, Senior Vice President of Consumer Marketing at Cotton Incorporated. “Our collaboration with Melissa Wood Health emphasizes the power of simple, sustainable choices, like wearing natural cotton, to foster a slower, more mindful lifestyle.”
To kick off this partnership, an intimate gathering of tastemakers and influencers in New York City explored the synergy between mindfulness and comfort. The collaboration extended online with a live guided meditation session led by Melissa on Instagram (@discovercotton) on November 25th. This event invited participants to take a break from the holiday hustle, reflect on their intentions, and embrace the present moment.
The campaign continues with inspirational content across social media and Melissa’s podcast, Move With Heart, encouraging audiences to discover how cotton can support a more intentional and balanced way of life.
“Living mindfully begins with small, deliberate choices,” said Melissa Wood-Tepperberg. “From the energy you cultivate to the fabrics you wear, these decisions influence how you feel and interact with the world. Cotton represents mindfulness at its core – grounding us in comfort and sustainability, and reminding us to focus on what truly matters.”
Cotton and Melissa Wood Health aim to redefine the holiday season with simplicity, authenticity, and presence through this collaboration. Together, they invite everyone to slow down, rediscover the beauty of natural fibers, and make choices that foster connection and intentional living.
This holiday season, let cotton remind you to pause, reflect, and savor each moment.
About Cotton Incorporated
Cotton Incorporated is the research and promotion company for upland cotton, supported by U.S. cotton growers and importers. The organization’s mission is to enhance the demand and profitability of cotton through innovative research and education. Cotton Incorporated oversees more than 450 projects annually, ranging from agricultural and textile advancements to market analysis. Follow Cotton on Facebook, Instagram, X (formerly Twitter), Pinterest, and YouTube for more insights.
The Fabric of Now, part of The Fabric of Our Lives®, is Cotton’s modern marketing platform, connecting with audiences in new and meaningful ways.
About Melissa Wood Health (MWH)
Melissa Wood Health is a comprehensive health, wellness, and lifestyle platform founded by Melissa Wood-Tepperberg. With over 1,000 workouts in diverse styles—pilates, yoga, meditation, barre, and more—MWH empowers individuals to live mindfully at every stage of their journey. Melissa’s approachable practice has something for everyone, emphasizing accessibility and sustainability.
Explore more at melissawoodhealth.com, follow @melissawoodtepperberg and @melissawoodhealth on Instagram, and tune into her podcast Move With Heart for inspiring conversations and tips.